To us, an SEO campaign isn’t simply building a couple of links and telling you to make your page headings larger. We provide a consultative service to ensure that every aspect of your campaign is perfect. From giving you a detailed report of on-site changes (and how to make them) to guiding you through the process, we act as a partner to your business rather than a supplier who just sends an invoice each month.
On-Page SEO Services
The cornerstone of any SEO campaign starts with having a great looking website that has plenty of compelling content and is perfectly optimised for both search engines and human visitors alike. The process of optimising a website begins with an in-depth audit to quickly uncover the areas where SEO improvements can be made without altering the look of the site. We provide you with a detailed report, written in plain English, containing points that you can put into action now.
Once we’ve identified all the weak spots, we work with you to ensure they’re implemented properly. We can provide you with step by step assitance or even work directly with your developer to leave you with a 100% SEO optimised website.
Keyword Analysis
A critical factor in your on-line success is your choice of keywords. These are the words or phrases that people will type into search engines when looking for your product or service. By identifying which terms are popular in your niche without being overly competitive, you can target the exact requirements of your audience, knowing what the majority of people were looking for when they arrive.
Furthermore, we can use these keywords going forward to build links, thus helping search engines understand the focus of your website and ranking it appropriately when these words are searched for.
Link Building
Recent updates in search engines such as Google have changed the face of link building. While it is still a large factor in website ranking, not just any link will do. With harsh penalties being applied to websites that employ agencies who build low quality, spammy links, Zingo Media’s approach is (and always has been) different. We actively seek out opportunities to gain links from websites that are in the same or similar niche as your business. Site’s that are happy to link to you because your site is both relevant and useful.
This is the sort of link building that search engines are happy with because you aren’t abusing ‘Free For All’ websites such as blog posts, low quality website directories and forum spam. Quality, on-topic links are what Zingo Media aims procure. the sort of link that will benefit you most and keep you out of harms way in the on-going fight against web spam.
We also provide a number of advanced SEO services to clients who are serious about promoting their website. Click on any if the items below to learn more: